Google Ads · Final URL suffix
CallTrackingMetrics → Google Ads tracking template
CallTrackingMetrics (CTM) attributes calls, texts and chats. Use Final URL suffix so CTM tokens reach the page under parallel tracking.
Company profile: CTM certified tracker.
Final URL suffix
utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_term={keyword}&utm_content={creative}&ctm_campaign={campaignid}&ctm_keyword={keyword}
How to install
- Open Google Ads → Admin → Account settings → Tracking.
- Paste into Final URL suffix (not Tracking template).
- Save, then verify a click URL contains your parameters.
What CTM reads
ctm_campaign={campaignid}/ctm_keyword={keyword}— paid search dimensions on conversations.utm_source=google+utm_medium=cpcfor analytics channel grouping.
Related
FAQ
Can I combine CTM with ClickCease?
Yes: ClickCease (or similar) in Tracking template, this string in Final URL suffix. Do not merge both into one field.