Google Ads · Final URL suffix

Derbysoft Inc. Google Ads tracking template

DerbySoft is a leading hospitality connectivity provider linking hotels to online travel agencies and Google Hotel Ads. The tracking template appends UTM parameters so paid search and hotel ad performance is measured at property and campaign level.

Full company profile, address details and combine-with stacks: Derbysoft Inc. tracker page.

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Final URL suffix 
{lpurl}?utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_content={creative}&ds_hotel={targetid}&ds_campaign={campaignid}

How to install

  1. Open Google Ads → Admin → Account settings → Tracking.
  2. Paste into Final URL suffix (not Tracking template).
  3. Save, then verify a click URL contains your parameters.

About this tracker

DerbySoft is a leading hospitality connectivity provider linking hotels to online travel agencies and Google Hotel Ads. The tracking template appends UTM parameters so paid search and hotel ad performance is measured at property and campaign level.

See the Derbysoft Inc. certified tracker page for company details, missing-data notes, and ready-made combinations with UTMs, Triple Whale, Hyros, Northbeam and WhatConverts.

Before you go live

  • Replace vendor placeholders (account IDs, UIDs, subdomains) from their dashboard.
  • Run Google Ads URL test and click through once.
  • If you also use a redirect fraud tool, keep redirects in Tracking template and query packs in Final URL suffix.

FAQ

Where do I paste the Derbysoft Inc. template?

Paste into Google Ads Final URL suffix unless a redirect vendor already owns Tracking template.

Where is the full Derbysoft Inc. profile?

On the certified click tracker page — including company details and combo setups.