Google Ads · Final URL suffix

Hearts & Science Google Ads tracking template

Hearts & Science is a data-driven media agency that is part of the Omnicom Group. The tracking template appends UTM parameters alongside Hearts & Science's proprietary tokens so Google Ads performance flows into their integrated media measurement and attribution platform.

Full company profile, address details and combine-with stacks: Hearts & Science tracker page.

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Final URL suffix 
{lpurl}?utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_term={keyword}&utm_content={creative}&hs_campaign={campaignid}&hs_adgroup={adgroupid}

How to install

  1. Open Google Ads → Admin → Account settings → Tracking.
  2. Paste into Final URL suffix (not Tracking template).
  3. Save, then verify a click URL contains your parameters.

About this tracker

Hearts & Science is a data-driven media agency that is part of the Omnicom Group. The tracking template appends UTM parameters alongside Hearts & Science's proprietary tokens so Google Ads performance flows into their integrated media measurement and attribution platform.

See the Hearts & Science certified tracker page for company details, missing-data notes, and ready-made combinations with UTMs, Triple Whale, Hyros, Northbeam and WhatConverts.

Before you go live

  • Replace vendor placeholders (account IDs, UIDs, subdomains) from their dashboard.
  • Run Google Ads URL test and click through once.
  • If you also use a redirect fraud tool, keep redirects in Tracking template and query packs in Final URL suffix.

FAQ

Where do I paste the Hearts & Science template?

Paste into Google Ads Final URL suffix unless a redirect vendor already owns Tracking template.

Where is the full Hearts & Science profile?

On the certified click tracker page — including company details and combo setups.