Google Ads · Final URL suffix

NP Digital LLC Google Ads tracking template

NP Digital is a global performance marketing agency co-founded by Neil Patel. The tracking template appends UTM parameters to Google Ads clicks for accurate campaign attribution in client analytics platforms.

Full company profile, address details and combine-with stacks: NP Digital LLC tracker page.

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Final URL suffix 
{lpurl}?utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_term={keyword}&utm_content={creative}&npd_campaign={campaignid}

How to install

  1. Open Google Ads → Admin → Account settings → Tracking.
  2. Paste into Final URL suffix (not Tracking template).
  3. Save, then verify a click URL contains your parameters.

About this tracker

NP Digital is a global performance marketing agency co-founded by Neil Patel. The tracking template appends UTM parameters to Google Ads clicks for accurate campaign attribution in client analytics platforms.

See the NP Digital LLC certified tracker page for company details, missing-data notes, and ready-made combinations with UTMs, Triple Whale, Hyros, Northbeam and WhatConverts.

Before you go live

  • Replace vendor placeholders (account IDs, UIDs, subdomains) from their dashboard.
  • Run Google Ads URL test and click through once.
  • If you also use a redirect fraud tool, keep redirects in Tracking template and query packs in Final URL suffix.

FAQ

Where do I paste the NP Digital LLC template?

Paste into Google Ads Final URL suffix unless a redirect vendor already owns Tracking template.

Where is the full NP Digital LLC profile?

On the certified click tracker page — including company details and combo setups.