Google Ads · Final URL suffix

Tealium Inc. Google Ads tracking template

Tealium is an enterprise customer data platform and tag management system. The tracking template appends UTM parameters so Google Ads click data flows through Tealium IQ into AudienceStream for real-time audience activation and attribution.

Full company profile, address details and combine-with stacks: Tealium Inc. tracker page.

Was this recipe useful? 4.4 (18)

Tap a star to rate (1–5). You can change your rating later.

Open in builder ← All recipes
Final URL suffix 
{lpurl}?utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_term={keyword}&utm_content={creative}&tl_campaign={campaignid}&tl_adgroup={adgroupid}

How to install

  1. Open Google Ads → Admin → Account settings → Tracking.
  2. Paste into Final URL suffix (not Tracking template).
  3. Save, then verify a click URL contains your parameters.

About this tracker

Tealium is an enterprise customer data platform and tag management system. The tracking template appends UTM parameters so Google Ads click data flows through Tealium IQ into AudienceStream for real-time audience activation and attribution.

See the Tealium Inc. certified tracker page for company details, missing-data notes, and ready-made combinations with UTMs, Triple Whale, Hyros, Northbeam and WhatConverts.

Before you go live

  • Replace vendor placeholders (account IDs, UIDs, subdomains) from their dashboard.
  • Run Google Ads URL test and click through once.
  • If you also use a redirect fraud tool, keep redirects in Tracking template and query packs in Final URL suffix.

FAQ

Where do I paste the Tealium Inc. template?

Paste into Google Ads Final URL suffix unless a redirect vendor already owns Tracking template.

Where is the full Tealium Inc. profile?

On the certified click tracker page — including company details and combo setups.