Google Ads · Final URL suffix

VWO (Wingify Software Pvt. Ltd) Google Ads tracking template

VWO is a conversion rate optimisation platform offering A/B testing, heatmaps and session recording. The tracking template appends UTM parameters so Google Ads traffic segments are visible in VWO experiments, allowing you to test landing pages against specific campaigns and keywords.

Full company profile, address details and combine-with stacks: VWO (Wingify Software Pvt. Ltd) tracker page.

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Final URL suffix 
{lpurl}?utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_term={keyword}&utm_content={creative}&vwo_campaign={campaignid}

How to install

  1. Open Google Ads → Admin → Account settings → Tracking.
  2. Paste into Final URL suffix (not Tracking template).
  3. Save, then verify a click URL contains your parameters.

About this tracker

VWO is a conversion rate optimisation platform offering A/B testing, heatmaps and session recording. The tracking template appends UTM parameters so Google Ads traffic segments are visible in VWO experiments, allowing you to test landing pages against specific campaigns and keywords.

See the VWO (Wingify Software Pvt. Ltd) certified tracker page for company details, missing-data notes, and ready-made combinations with UTMs, Triple Whale, Hyros, Northbeam and WhatConverts.

Before you go live

  • Replace vendor placeholders (account IDs, UIDs, subdomains) from their dashboard.
  • Run Google Ads URL test and click through once.
  • If you also use a redirect fraud tool, keep redirects in Tracking template and query packs in Final URL suffix.

FAQ

Where do I paste the VWO (Wingify Software Pvt. Ltd) template?

Paste into Google Ads Final URL suffix unless a redirect vendor already owns Tracking template.

Where is the full VWO (Wingify Software Pvt. Ltd) profile?

On the certified click tracker page — including company details and combo setups.